Joico Blonde Life Brightening Shampoo is a shampoo that has been specially developed to make all shades of blond hair shiny and bright in color. It gently cleanses the hair free of dirt, sebum and product residues, removing chlorine as well as traces and minerals that can cause discoloration in the hair. This unique shampoo restores the optimal pH value of the hair, giving the hair the incredibly bright, beautiful and shiny color.

Joico Blonde Life Brightening Shampoo is made with SmartRelease technology. This innovative technology has been developed as a unique and triple liposome containing keratin and arginine, which ensures healthy hair from the inside, while the rosehip oil content works from the outside. It is not visible or felt in the hair, but contributes to 52% fewer breaks. This liposome deposits in the hair during the exposure time and is then continuously released into the hair, making it both stronger and more resistant.

Benefit:
- Shampoo
- Recommended for blond hair
- Gives the hair a bright and shiny color
- Gently cleanses
- Removes chlorine and traces of minerals
- Restores the optimal pH value of the hair
- Made with SmartRelease technology
- Makes hair stronger and more resilient
Application:
- Distributed in damp hair
- Massage well
- Then rinse with water
- Repeat if necessary

Water/Aqua/Eau, Sodium C14-16 Olefin Sulfonate, Isopropylamine Dodecylbenzenesulfonate, Cocamide Mipa, Decyl Glucoside, Glycol Stearate, Glyceryl Caprylate/Caprate, Phenoxyethanol, Calophyllum Inophyllum Seed Oil, Cocos Nucifera (Coconut Hcl Kerat) Oil, Hydrolyginzine , Laurdimonium Hydroxypropyl Hydrolyzed Keratin, Rosa Canina Fruit Oil, Gardenia Taitensis Flower Extract, Sorbitol, Divinyldimethicone/Dimethicone Copolymer, Phosphatidylcholine, Bis-Cetearyl Amodimethicone, Polyquaternium-10, Peg-150 Distearate, Silicone Dimethicone, Tetramatetrasodium-16, Amodimethicone Peg-90m, C12-13 Pareth-23, C12-13 Pareth-3, Citric Acid, Undeceth-11, Ceteareth-25, Ceteareth-7, C11-15 Pareth-7, Trideceth-12, Glycerin, Laureth-9, Undeceth-5, Butyloctanol, Peg-4 Laurate, Iodopropynyl Butylcarbamate, Sodium Hydroxide, Butylphenyl Methylpropional, Limonene, Geraniol, Fragrance/Parfum.